An area that can greatly help your website performance is fully optimizing your images. Focusing on the smaller details can help improve the photos you choose. When you decide to take the extra step to optimize your images, you’ll begin to notice better search results and traffic to your website. All search engines take into consideration your chosen images and how optimized they are. Therefore, we’ll be discussing the best ways to optimize your images so that you’re website is in the best condition possible!
Alt Text
One of the most important aspects of optimizing your website images is adding alt-text. This stands for alternative text and it is an important accessibility feature. When writing alt text it should be a short detailed description of the images it is representing. Search engines are always double-checking for alt text and want it to be a priority for all images. If your image does not load or someone is impaired then your alt text will help describe the image in its place.
Image Size
Image sizes can have a big effect on your overall website speed and performance. The larger your images are the more it takes to load them when a user accesses your website. This means your website speeds can take a drastic deep when numerous images are to large. A way to combat this is by choosing smaller image files or compressing your images before uploading them.
Image Quality
Search engines always want websites to look the best they possibly can. Therefore, ensuring the quality of your images is very important. Blurry images won’t attract new users nor will they keep current users on your website. The quality of your website images can drastically affect a customer’s opinion of your business. High-quality images tell users and search engines that you care and are looking to produce good-quality content continuously.
Name Your Image Files
A surprising area that most website owners forget about is the actual name of the image file itself. By editing the name of your image file to something descriptive it can help improve the performance of your image and website rankings. For example, if you have an image of a kitchen remodeling project then title your file “Remodeled_Kitchen” or “Kitchen_Remodeling”. Making your file name match the image helps tell search engines the topic of your webpage and why it should rank higher than other competitors in the industry.
Optimize Your Website and Images Today!
If you’re a business or website owner, looking to improve your search results by optimizing your images and page speeds then contact Boston Web Marketing now! They have an adept team of SEO specialists and website optimization experts who can drastically improve your website for the better. Contact them today to learn how you can start gaining more traffic!